I'm a bit late on this but it still may be of interest: Artist and designer Kevin Cornell, creator of the the extremely attractive
Bearskinrug, shares his thoughts on wanting to profit from creating web comics after two years of effort. Of interest is the civil response from his readers (basically, "I like what you do but I won't pay for content on the web" and "sell more merch"). You can read it
here (and check out Kevin's work while you're at it).
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